Institute of Information Technology
Mon-Sat, 9:00am - 9.00pm
Android App Development
What You Will Learn?
Learn SEO factors to rank your website number1 on google search results.
Learn to get more organic traffic to your website.
Learn to complete a competitive analysis on a web page.
Learn About Keyword Research and How to Effectively Use Keywords.
Duration: 1 months Classes: 12 days Hours: 24
Search Engine Optimization
In The SEO Course You Will learn
INTRODUCTION TO SEO
What is Search engine optimization?
History of Search engines?
How is SEO important in digital marketing?
How is search engine important for companies?
How can search engine impact the brand and sales of a company?
How does search engine algorithm work?
Components of search engine?
Different types of search engine?
Operators used in search engine
Algorithms used in SEO
Updates of SEO
Google Webmasters Tools
Adding a Site and Verification Process
Crawl Errors / Stats
Blocking the Crawler and blocked pages
Links to Site / Internal Links
Remove URLS from index
RESEARCH AND ANALYSIS OF KEYWORDS
Importance of keywords in SEO
What are keywords?
Analysis of keywords of a particular company
Research on keywords
Different types of keywords
Analysis of keywords using google ad words
Fitting right keywords to the project
Website position analysis
ON PAGE OPTIMIZATION
How is on page optimization important in seo
Web layout structure
Codes used in website
Design factors and guidelines
Differences between dynamic and static sites?
Domain name optimization
File name and folder name optimization
Title tag optimization
Site maps submission
• Dynamic site optimization techniques
Black hat SEO techniques.
OFF PAGE OPTIMIZATION
Introduction to off page optimization
Factors affecting offsite optimization
Importance of offsite optimization
Current scenario of search engine optimization
On page optimization versus off page optimization
How to build links?
Type of linking methods
Link checking tools
Social book marking
Importance of integration of blog to gain SEO
Importance of social buttons and social media
Press release submission
C - Programing